Driven by excellence
for over 23+ years

Home Market Group

Led by Ronen Sionov, a prodigy in Israeli real estate, Home Market Group orchestrates a seamless fusion of its diverse subsidiaries to amplify and synchronize the interests of our clientele. This includes the forward-thinking Home Market Projects for new residential endeavors, Home Market Property, the dynamic Home Market Rent, and the lucrative Home Market Global.

Our Partners

Meet our elite team

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Ronen Sionov
Owner, Founder & CEO

A veteran real estate entrepreneur with over 23 years of experience in real estate development and marketing, residential projects, and income-producing assets in Israel and abroad. A recognized and influential figure in the Israeli real estate industry.

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Yitzhak Dekel
VP Projects

Over 18 years of experience in real estate marketing and sales, specializing in luxury residential projects in the Tel Aviv metropolitan area. Leads marketing, sales, and business development, supporting developers from planning through deal closure.

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Alon Rahamim
Division Manager

Brings extensive experience in project marketing, including hands-on leadership of sales teams. Well known among developers and leading companies in the urban renewal sector across the Dan region. Deeply understands the needs of clients and developers and leads the division to outstanding achievements.

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Nitzan Weber-Shrig
People & Strategy Lead

Holds a strong background in psychology and organizational development. Combines high emotional intelligence and communications skills with sharp business and interpersonal strategy. Over the past decade, has been responsible for nurturing and developing the company’s human capital as a key driver of business success.

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Emily Rap
Marketing Manager - New Projects

With over a decade of experience in advertising and marketing, Emily brings a strong background in client management, large-scale accounts, and leading complex campaigns. She partners with entrepreneurs and new projects in the company from branding and strategy through to full marketing management, driving real-world results that create genuine value.

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Lian Leon Lavrada
Customer Experience

Responsible for customer experience management and office operations. Oversees client relations, internal processes, and administrative coordination, ensuring a high standard of service and smooth day-to-day operations.

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Ronen Sionov
Owner, Founder & CEO

A veteran real estate entrepreneur with over 23 years of experience in real estate development and marketing, residential projects, and income-producing assets in Israel and abroad. A recognized and influential figure in the Israeli real estate industry.

Ellipse 395
Yitzhak Dekel
VP Projects

Over 18 years of experience in real estate marketing and sales, specializing in luxury residential projects in the Tel Aviv metropolitan area. Leads marketing, sales, and business development, supporting developers from planning through deal closure.

Ellipse 156 1
Alon Rahamim
Division Manager

Brings extensive experience in project marketing, including hands-on leadership of sales teams. Well known among developers and leading companies in the urban renewal sector across the Dan region. Deeply understands the needs of clients and developers and leads the division to outstanding achievements.

Ellipse 135 1
Nitzan Weber-Shrig
People & Strategy Lead

Holds a strong background in psychology and organizational development. Combines high emotional intelligence and communications skills with sharp business and interpersonal strategy. Over the past decade, has been responsible for nurturing and developing the company’s human capital as a key driver of business success.

Ellipse 399
Emily Rap
Marketing Manager - New Projects

With over a decade of experience in advertising and marketing, Emily brings a strong background in client management, large-scale accounts, and leading complex campaigns. She partners with entrepreneurs and new projects in the company from branding and strategy through to full marketing management, driving real-world results that create genuine value.

Ellipse 399
Lian Leon Lavrada
Customer Experience

Responsible for customer experience management and office operations. Oversees client relations, internal processes, and administrative coordination, ensuring a high standard of service and smooth day-to-day operations.

Our Vision

We specialize in marketing and managing sales for residential projects in high-demand locations. With years of experience in brand building and revenue optimization, Home Market leads projects to outstanding success.

Our Vision

Our Mission

Support and market new projects end to end – from strategy and planning to sales, maximizing potential and leading each project to success.

Our Mission

Our Values

Respect

We are always open to dialogue, with full respect for the needs of our clients and partners. Through this approach, we continuously improve and grow.

Transparency

We operate with clear goals, policies, and terms, communicated openly and directly. We believe trust is built through honesty and integrity in everything we do.

Personal Approach

Over the years, we have remained committed to our vision and to a client-focused approach. Our priority is delivering the highest level of service with professionalism, building long-term trust-based relationships with our clients and partners.

Initiative

We encourage our people to create, take initiative, and grow through their work, providing a respectful and inclusive environment. We foster a culture of teamwork, shared goals, and continuous innovation, while upholding professional ethics without compromise.

Respect

We are always open to dialogue, with full respect for the needs of our clients and partners. Through this approach, we continuously improve and grow.

We operate with clear goals, policies, and terms, communicated openly and directly. We believe trust is built through honesty and integrity in everything we do.

Over the years, we have remained committed to our vision and to a client-focused approach. Our priority is delivering the highest level of service with professionalism, building long-term trust-based relationships with our clients and partners.

We encourage our people to create, take initiative, and grow through their work, providing a respectful and inclusive environment. We foster a culture of teamwork, shared goals, and continuous innovation, while upholding professional ethics without compromise.

Let’s Collaborate

Learn more about marketing new projects with Home Market

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City
Property Type
טווח מחירים – נכסים
City
Property Type
טווח מחירים – נכסים
City
Property Type
טווח מחירים – נכסים